Here are some of my proudest moments.
Work samples
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Accessible Investing: Technology and Tools (Moomoo for CBS News) - Advised on narrative and branding, and appeared onscreen and in voiceover
Nava Benefits | Video Reel (Nava Benefits) - Project managed end-to-end, advised on script and creative direction, sourced and collaborated with external videographers
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5 Things HR Leaders Can Learn from Beyoncé(Nava Benefits)
6 Ways to Reduce Your Company’s Healthcare Spend(Nava Benefits)
Is It Worth It to Make Payments During the Student Loan Freeze?(Summer)
Connecting Art, Nature and Philanthropy at Tippet Rise(Rockefeller Philanthropy Advisors)
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The new policy that’s (finally) bringing transparency to the benefits broker-employer relationship(Nava Benefits for HR Dive)
This renewal season, ask yourself: Can we afford to uphold the status quo?(Nava Benefits for Benefits Pro)
7 Common Multifamily Security Missteps (Deep Sentinel for Multifamily Dive)
Student Loans are on Pause. Now What?(Summer for the Chime Blog)
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Multi-Family Security Concerns in 2024: How Apartment Renters Feel about Safety - This is a whitepaper sharing results of a survey of 1000+ apartment tenants across the U.S. For this piece, I oversaw the survey process from end to end, drafted the copy, and oversaw the design process. From a PR standpoint, it also received notable pickup from multifamily property trade publications including Multifamily Executive and Multihousing News. I also wrote this sponsored article for Multifamily Dive to highlight key findings.
Employee Benefits Survey Toolkit - The annual Employee Benefits Survey is a critical tool for HR leaders, but extracting actionable insights requires asking the right questions and distributing it strategically. To support this, I developed Nava’s Employee Benefits Survey Toolkit, featuring a customizable survey template and expert video guidance from Fortune 500 HR leaders, benefits brokers, and our internal team. I oversaw the entire project end-to-end, from creating the template and landing page copy to coaching, recording, and editing the video content.
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Your RFP Roadmap(Nava Benefits) - Copywriting, creative strategy, project management
The National Debt Clock(Peter G. Peterson Foundation) - Copywriting, project management